I wouldn't be against just making the ranking individual, then I could be "Super Duper Extra Powerful Master Expert of the Whole Universe" or something. Maybe the progress bar should be private as well, not publicly shown. Maybe ranks should be numbers then it would be like leveling up in RPG games, this place is full of quests.
We'll see what Drath thinks, he has a big picture idea of what this is going to be (equipping equipment and player battles, etc).